The Big Ten Championship is Looking for ‘Event Seat-Fillers’

By Adam Kramer   Nov. 30, 2011

The inaugural Big Ten Championship Game is nearly upon us, and fans are lining up to purchase tickets for this must-see event. Well, not exactly.

While Wisconsin and Michigan State fans will flock to Indy for this game because their teams each have a shot at the Rose Bowl, there’s not much of a buzz surrounding it from a national standpoint.

This has prompted criticism, a fair amount of solid Twitter jokes, and one of the most amazing Craigslist adds ever created. We’re not sure what exactly this is, if it’s truly real (more on that in sec) but it’s, well, awesome.

And for those unwilling to click on the link, here it is.

Event Seat-Filler (Indianapolis / Downtown)

Date: 2011-11-29, 9:24PM EST

Saturday night event in downtown Indianapolis needs seat-fillers. Total number of seat-fillers needed will vary based on crowd.

Must tolerate loud noise and crowds. Must have red or dark green casual clothing to wear. Event will last all evening on Saturday night. All ages, sexes, races, etc. 

Please use contact e-mail. Event planner will follow-up with exact details on location for staging of seat-fillers (additional information and instruction provided there). 

  • Location: Indianapolis / Downtown
  • it’s NOT ok to contact this poster with services or other commercial interests
  • Compensation: 75 dollars, parking validation and access to event

A joke, you say?

Well, here’s the response one “interested” client passed along that she received after following up.

Thanks for expressing interest in helping us fill empty seats on Saturday night. We have gotten your e-mail address, and will be sending out details Saturday morning to match the expected number of needed seat-fillers. Our client has asked for discretion about this opportunity, as “seat-filling” is behind-the-scenes aspect of this event production.

On the day of the event event, we will designate a parking garage and validate your parking. Seat fillers will be assigned seats inside or near the event close to the event start time. We expect fillers will need to be checked in around 6:30pm on Saturday. The event itself begins shortly after 8pm, and we expect it to conclude close to midnight. You will receive payment at the end of the evening upon turning in the paperwork given to you at the beginning of the evening.

No experience is necessary, and there are no age, sex, or race requirements. We are asking that all participants wear red or dark green t-shirts and/or hats.

This is an exciting opportunity to be paid to see a live sporting event! We look forward to seeing you on Saturday.

And. I’m SOLD.

(h/t to our good friend “Katy”)

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  • 24 Comments


    1. 11/30/11

      This is just amazing. If this is real (which it’s sounding like it), it’s an embarrassment.

    2. [...] [...]

    3. [...] Most importantly in this game, is the fact that you can actually get PAID $75 to go. This is fairly embarrassing for the B1G The Big Ten Championship is Looking for ‘Event Seat-Fillers’ | Kegs 'n Eggs Blog [...]

    4. [...] posted this in the Big 10 champ game thread. The Big Ten Championship is Looking for ‘Event Seat-Fillers’ | Kegs 'n Eggs Blog while they are denying it, twitter is blowing up with people saying they got legit emails back. [...]


    5. Lauren
      11/30/11

      No way can this be real. Can it?

      I know the economy is stagnant but are you kidding me!

      Have this event in KC or Chi or anywhere but Indy I guess…. If this is true, Delany will probably be banished from CFB…


    6. 11/30/11


    7. Hoosier Native
      11/30/11

      I call shenanigans. Indy has hosted the Big Ten Championship several times. It’s always a big draw. The city even renames all the streets downtown just to be festive for the event. I cannot imagine them needing to fill seats to the tune of $75 a person. If nothing else, they could always give away seats and more than enough Indy residents would jump on those, but I don’t see them needing or realistically paying anyone $75 as seat fillers.


    8. 11/30/11

      Hooiser Native – what are you talking about?!?! this is the first game ever, how could they have hosted in past. This is football not basketball dude

    9. [...] Re: Big10 paying fans to attend title game? The Big Ten Championship is Looking for ‘Event Seat-Fillers’ | Kegs 'n Eggs Blo… [...]

    10. [...] its game at Oregon with a losing record.  Embarrassing.And now the funniest mess of all — the Big Ten is actually using a Craig’s List ad to fill seats at its inaugural title game in I…  For those who’ve forgotten, Michigan State beat Wisconsin on a Hail Mary pass the first [...]

    11. [...] didn’t take long for a few over zealous bloggers to get tipped off about the posting and create their own backstory. The most interesting [...]


    12. Allen
      11/30/11

      People- settle down this is a hoax. Wouldn’t doubt it was started by some S E C loser. The game is almost sold out


    13. Rolltide
      11/30/11

      @Allen- ummm, SEC losers? We don’t lose. Did you forget about the 5 championships in a row, about to be six. Big 10 hasn’t won anything in a long time, YOU & your awful football teams are the losers. I believe this is a hoax too but stick to basketball, oh wait, Bama now a top 15 basketball program also. SEC=winners, but nice try…loser.

    14. [...] Hmmm…what could that possibly be? The Big Ten is actively denying any involvement, but as HuskerLocker’s Erin Sorenson discovered, it appears to be legitimate. [...]


    15. Platman
      11/30/11

      We’re not talking about your football teams, we’re talking about the people who went to the low-rent clown colleges attached to them. Those people are indeed losers.

    16. [...] The Big Ten has put out an ad on Craig’s List of all places to find people to fill seats during their inaugural conference championship game this Saturday night. Here’s an idea Big Ten powers that be…how about you allot more tickets to the two schools that are actually participating! Each school only received 15,000 tickets for their fans in a stadium that has over 60,000 seats. Where were you expecting the other 30,000 or more seats to get filled from? Kegs ‘N Eggs [...]


    17. SEC Dominance
      12/1/11

      What an embarrassment. If I were affiliated with the Big 10 or any of its’ member institutions, I would walk around with a paper bag over my head in shame. The SEC will make it six in a row (national titles) this year, which should come as no surprise to anyone that knows anything about college football (you Big 10 boys obviously don’t count).


    18. BDV
      12/1/11

      Yeah, maybe if we had more upstanding citizens like Terrelle Prior and Jerry Sandusky, we could call ourselves “winners”.

    19. [...] The Big Ten Championship Is Looking for ‘Even Seat Fillers – Kegs ‘N Eggs [...]

    20. [...] The Big Ten Championship Is Looking for ‘Even Seat Fillers – Kegs ‘N Eggs [...]

    21. [...] to win, the reaction to this weekend’s Big Ten(12) championship game is an overwhelming…meh: Saturday night event in downtown Indianapolis needs seat-fillers. Total number of seat-fillers [...]


    22. 12/1/11

      There is no way this is real, but I wish it was, just to empathize how horrible and boring a Big 10 Football Game can be. Stick with basketball, but conference wide, we’ll be dominating in that sport soon enough too.

      LOL at ALL of the Big Joke supporters upset at the SEC supporters. Y’all jealous much? U Mad Bro?

    23. [...] Hmmm…what could that possibly be? The Big Ten is actively denying any involvement, but as HuskerLocker’s Erin Sorenson discovered, it appears to be legitimate. [...]

    24. [...] mainly because it'll decide the other Rose Bowl bid. No one, including fans of both schools, seem to have much interest in this game. Your focus should definitely be on Bedlam, but if that game happens to get out of hand, I would [...]

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