The good news is that your compliance office has a sense of humor. The bad news is that they’re cracking down on the Honey Badger craze and your beer koozie enjoyment could suffer in the process.
LSU’s compliance office posted a message on Thursday, stating they have issued “several” Cease and Desist notices regarding products that are enjoying Tyrann Mathieu’s outstanding play and equally outstanding nickname.
Those that are selling Honey Badger-centric products, take note. This comes courtesy of their post, which was title “Honey Badger Does Care.”
(That’s the sense of humor aspect of this exercise.)
Please be advised that the sale of any products and/or advertisements including the name, likeness or image of this individual or any other LSU student-athlete is in violation of NCAA Bylaw 188.8.131.52 and could have a negative impact on the involved student-athlete’s eligibility.
Apparel or paraphernalia including the phrase “Honey Badger” accompanied by the number 7 or the individual’s name or any other variation thereof (e.g., TM7, TM, HB7, etc.) is prohibited. Because it is a recognizable nickname, “Honey Badger” is considered a likeness of Tyrann Mathieu under NCAA regulations.
The Compliance Office formally requests that any individuals producing and/or selling products with the name, likeness or image of Tyrann Mathieu - or any other LSU student-athlete - cease and desist doing so immediately.
LSU fans, it’s time to get creative without getting arrested, fined or getting Mathieu in hot water. I have faith that “Honey Badger” will continue and your t-shirts and other semi-legal branding will prevail.
Image Via LSU Compliance (trying to avoid getting sued as well)